LEXICAL AND PRAGMATIC FEATURES OF PHRASEOLOGICAL UNITS IN ECONOMIC YEXTS (TRANSLATIONAL ASPECT)

Abstract

Mass media covers all spheres of life, publishing not only about events within the country but also abroad. Due to the peculiarities of phraseological units, the journalistic text is filled with metaphoricality and imagery. According to the thematic criterion, it is possible to single out economic phraseological units denoting certain economic phenomena and realities. Since the economy is one of the most important spheres of society, the goal of mass media is the availability of articles for understanding by any reader, even those not professionally related to the sphere of economics. An effective way to make the language of articles brighter and more diverse is to use means of language expressiveness, which, however, are only sometimes adequately translated into Ukrainian, especially when it comes to particular terms that have no equivalents in the Ukrainian language.